Questionnaire on How to Make

an

Industrial Video Program:

Contact Info:

  1. TODAY’S DATE
  2. NAME/TITLE
  3. ORGANIZATION
  4. ADDRESS
  5. CITY, STATE, ZIP
  6. EMAIL
  7. PHONE/FAX
  8. OTHERS INVOLVED
  9. PROJECT TITLE

MEETING PLANNER:

BACKGROUND:

  1. Could you tell us about your product?
  2. Who are your customers?
  3. What is the cost associated with your product, or, how much does your product cost?
  4. What is the company’s position in this market?

INFORMATION REGARDING VIDEO PROJECT:

  1. Has your company ever used video before? If yes, may we view previous productions? What were the results of the videos?
  2. If you had to choose, what would be the one key point you would want to make in the video?
  3. What specific problems do you wish to solve with the video medium (i.e. customers do not fully understand your product line. Customers do not know all of your companies many attractive options in respect to your product line?)
  4. How specifically do you envision the tape presentation? What will it look like to the viewer? (i.e. straightforward with minimal special effects)?
  5. What is the purpose of the tape, in respect to its use (i.e.. trade shows, mailed to prospects, used by sales representatives)?
  6. When is the tentative completion date for the tape project?

BUDGET INFORMATION:

  1. Do you have a fixed budget you plan to work with, or would you like us to prepare a bid?
  2. Approximately in what length do you envision the tape being (how long)?
  3. In respect to scripting the final edited version, who would you have handling this stage? We can write it, or you may have an in house team.
  4. In respect to shooting the raw stock footage, what location(s) will the taping are shot/documented at?
  5. What number of locations, lodging and travel considerations.
  6. Special effects are not a requirement. What about special lighting, and audio requirements.
  7. What format is best suited to your budget and quality needs? Shooting, editing and distribution?
  8. Talent. Local, in-house, international. Professional or non.
  9. Voice over or narration. In-house or professional.
  10. Underlying musical score. Created, or from music compilation.
  11. Graphics, digital video effects, or special effects.
  12. Set construction and prop management.
  13. Animation and created CG effects.

CLOSING INFORMATION:

  1. Could you please supply us with all printed material about your product line and about your company for our review.
  2. Please set another tentative appointment for script writing and review of literature. Also a date for check off and completion on stages. Time line.